D&AD Student Awards 2012

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     Category:  Students Only
     Deadline:  March 9, 2012  (15 days left)
     Contest's Website:  [link]
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    The D&AD Student Awards have been helping students break into the industry since 1978. Winning truly marks you out as one of the very best. You get noticed. In fact, 76% of graduating Student Awards winners walk into a job or placement in less than three months.

    Whether you’re a copywriter or photographer, a digital specialist, product designer or something in-between - there’s a category for you. And to make sure that all new talent gets a chance to shine, we’ve added a new brief this year: Make Your Mark. As well as all full-time students, it’s open to anyone under the age of 26 or to all recent graduates who finished their course within the last two years.

    Moreover, sponsored by Interbrand, this year students are challenged to create a behavior changing campaign around Peace One Day, a non-profit organization that works toward a Global Truce - an annual day of global ceasefire and non-violence.

    Unanimously adopted by the United Nations as 21 September - Peace Day, the organization is now working to institutionalize Peace Day around the world. Students completing the Interbrand and D&AD brief must demonstrate that their idea works everywhere in the world, irrespective of cultural particularities.

    Collaboration should be key to the solution and inspire the longevity and on-going effectiveness of Peace Day.

    Entrants can choose to work alone or in a group of up to five persons working as a team.

    Eligibility


    Full or part time students enrolled on recognised undergraduate, postgraduate and Higher Education courses anywhere in the world are eligible to enter (HND, BTEC, BA, BSc, MA, MSc, MD or equivalent are all recognised).

    There is one exception. We are opening up the ’Make Your Mark’ brief to New Creatives as well as full-time students. We consider New Creatives to be anyone under the age of 26 years on 9 March 2012 and/or anyone who has graduated less than two years by 9 March 2012.

    Prize


    Awards are given to all entrants whose work is selected as a category winner. There are four levels of award:

    • Best of Year: An invite to participate in key D&AD events. The right to use the D&AD Student Award Best of Year kitemark.

    • Nomination: An invite to participate in the Graduate Academy and key D&AD events. The right to use the D&AD Student Award Nomination kitemark.

    • Student Yellow Pencil: A Student Yellow Pencil, an invite to participate in the Graduate Academy and key D&AD events. Work will be featured in the D&AD annual. The right to use the D&AD Student Award Yellow Pencil kitemark.

    • Student of the Year: In addition to the Student Yellow Pencil prizes, they will win a Student of the Year Yellow Pencil plus a cash prize of £2,000 (approx. 3,000 USD).

    Moreover, all winners will receive: a certificate, a year’s free New Creative membership, work featured on the D&AD website and promoted to industry, plus work exhibited at key D&AD events.